Rachel talks about the importance of designing learning with measurement in mind.
This paragraph is a good summary what the chapter covers:
“Trying to find analytics after creating the learning solution will only make your job harder. Instead, start during the discovery phase to define what needs to change and then identify how you can affect it with the learning solution and how you can see the result.”
Bonnie Bereford is the Director of Performance and Analytics at GP Strategies. She has a way of simplifying the complex into simple steps that you can apply immediately.
That’s no easy feat when it comes to learning measurement!
In this article that Bonnie wrote for Chief Learning Officer, she talks about why measuring impact must begin with alignment with the business and its goals.
But the real gold is in her Measurement Map which is a blueprint to illustrate alignment and hypothesise about the causal chain of evidence between a learning intervention and business goals. Here's a quick snapshot of Bonnie's Measurement Map.
Source: Chief Learning Officer: So You Want to Measure Impact. Now What? By Bonnie Beresford
Here’s another model for you by Derek Mitchell (he’s known as The L&D Measurement Guy).
In this article he shows you exactly the data you need to get your L&D analytics function off the ground, for immediate results. He discusses how you can demonstrate business return directly attributable to your learning activity.
SIMMPLE stands for: Standard Industry Model to Measure Payback from Learning Events.
She outlines three categories in which L&D can benefit from data-driven decisions:
Developing needed skills
Understanding programme health
Engaging new learners
Hallie argues that by using data to make more informed decisions, L&D can make sure that learning in their organisation is more effective and that you’re better positioned to help self-directed learners succeed and get a higher return on learning investments.
If you want to learn more about how to create a learning team culture that creates and uses data daily, then you need to read Winning with Data.
Authors Tomasz Tunguz and Frank Bien draw on their extensive backgrounds in big data, business intelligence, and business strategy to give a blueprint for companies looking to move head-on into the data wave.
The strategies they discuss can be adapted to learning and performance teams.
Can you tell I’m a fan of Bonnie? In this article, she shares the 20 things she’s learnt about learning measurement over the past two decades.
My favourite is number 4: Remove the fear:
“If people think measurement will be used punitively, you’re sunk. Collaboratively craft a statement of intent for measurement (see example below) that articulates how you will use measurement and the value you expect it will bring.”
Communicating With and Influencing Business Stakeholders